Why Dutch Marketplace Naduvi Chose Onport Over An In-House Build

Customer Introduction

NADUVI strives to empower customers to find carefully selected interior brands that guarantee the quality of their purchase. It works to ensure that it offers the most diverse range of furniture and accessories for every budget and taste.

Company Representative

Edwin Klasens | Integrations Specialist | NADUVI

Why did you need a platform like Onport?

EK - "We didn’t have the in-house capacity to develop a whole backend that could make integrations using APIs to connect to all brands, so we needed a platform that could allow us to start with this model."

"There were a few options in the market, but Onport was the one that gave us the most advantages and the largest amount of integrations that we could immediately start with. We needed a backend that allowed us to work with multiple vendors and Onport was checking all the boxes."

What is Onport's technology doing for the business?

EK - "Onport is providing the all round process. It connects with the brands regarding stock, product selection, and content, therefore providing a lot of information that we need to display the products correctly. 90% of the suppliers that we are working with have an opportunity to integrate a lot. So we can connect to Aggregators like Channel Engine, and changeable and ecommerce platforms like Shopify and Prestashop."

"We are seeing more and more brands coming in via FTP and XML, which are some of the options that Onport offers. There are also some more manual parties doing the work via Excel CSV and Google Sheets. We have a direct Onport integration with Shopify, our website, and we send orders via one system, with multiple options to integrate with vendors directly. It’s great that we can have all those integrations with many other parties from the start."

Any thoughts on building the technology in-house?

EK - "It would cost a lot of manpower and hours of work, Onport is very far ahead and is facilitating our needs - we are happily staying with Onport. We could have a small team working on it, but it will take a long time to fully replace Onport."

"It would take quite a decent-sized team of developers and would still take a lot of time. If you work with a small team, it will probably take over a year to actually build something that may look a little bit like Onport, but it is not even close."

What would your business be like without Onport?

EK - "We would not be growing as fast without Onport; we went live in 3 or 4 months; that wouldn’t be possible without Onport. Onport is automating a lot of processes for us, like the order process; we don’t have to look at it all; it’s directly from our site to the supplier, sometimes automated on their side."

"On integrations, automated feeds for stock inventory save us a lot of time, and it is very error-sensitive; you could be selling products that are not there or could have products offline for which you have stock. We wouldn’t be at this point now without Onport, as everything is so automated."